:root{--primary:#1B2A1F;--accent:#CB5A28;--accent-ink:#A8461C;--bg:#FBF8F1;--card:#FFFFFF;--line:#CFC7B2;--ink:#1F241E;--soft:#55604F;--tip:#F4EEDF;--cream:#F7F2E7;--sans:system-ui,-apple-system,"Segoe UI",Roboto,Arial,sans-serif;--serif:Georgia,"Times New Roman",serif}
*{box-sizing:border-box}html{scroll-behavior:smooth}
body{margin:0;background:var(--bg);color:var(--ink);font:19px/1.6 var(--serif);-webkit-text-size-adjust:100%}
a{color:var(--accent-ink)}a:focus-visible,.btn:focus-visible{outline:3px solid var(--accent);outline-offset:3px}
.wrap{max-width:1000px;margin:0 auto;padding:0 20px}
.skip{position:absolute;left:-9999px}.skip:focus{left:12px;top:12px;background:#fff;padding:8px 12px;z-index:9}
.top{background:var(--primary);color:var(--cream)}
.top .wrap{display:flex;justify-content:space-between;align-items:center;gap:14px;flex-wrap:wrap;padding-top:14px;padding-bottom:14px}
.brand{font:700 21px/1.2 var(--sans);color:var(--cream);text-decoration:none}
.top nav{display:flex;gap:18px;flex-wrap:wrap;font:600 16px/1.3 var(--sans)}
.top nav a{color:var(--cream);text-decoration:none;padding:6px 0}.top nav a:hover{text-decoration:underline}
.hero{background:var(--primary);color:var(--cream);padding:34px 0 52px}
.eyebrow{display:block;font:700 14px/1.4 var(--sans);letter-spacing:.08em;text-transform:uppercase;color:#E9B48F;margin:0 0 10px}
.hero h1{font:800 clamp(32px,5.4vw,50px)/1.1 var(--sans);margin:0 0 16px;max-width:17em}
.hero p{font-size:clamp(19px,2.3vw,22px);color:#E2DCCB;max-width:36em;margin:0 0 24px}
.cta{display:flex;flex-wrap:wrap;gap:12px;align-items:center}
.btn{display:inline-flex;align-items:center;justify-content:center;min-height:56px;padding:14px 24px;border-radius:8px;font:700 19px/1.2 var(--sans);text-decoration:none;background:var(--accent);color:#fff;border:2px solid var(--accent)}
.btn:hover{filter:brightness(.94)}
.btn.ghost{background:transparent;color:var(--cream);border-color:#E2DCCB}
.btn.line{background:#fff;color:var(--primary);border-color:var(--primary)}
main section{padding:44px 0 6px}
h2{font:800 clamp(26px,3.6vw,34px)/1.2 var(--sans);margin:0 0 14px}
h3{font:700 20px/1.3 var(--sans);margin:0 0 6px}
.lead{font-size:20px;color:var(--soft);max-width:38em;margin:0 0 22px}
.grid{display:grid;grid-template-columns:repeat(auto-fit,minmax(230px,1fr));gap:16px}
.card{background:var(--card);border:1px solid var(--line);border-radius:10px;padding:20px}
.card p{margin:0;color:var(--ink);font-size:18px}
.steps{counter-reset:s;list-style:none;padding:0;margin:0;display:grid;grid-template-columns:repeat(auto-fit,minmax(250px,1fr));gap:16px}
.steps li{counter-increment:s;background:var(--card);border:1px solid var(--line);border-radius:10px;padding:20px 20px 20px 72px;position:relative;font-size:18px}
.steps li::before{content:counter(s);position:absolute;left:20px;top:20px;width:38px;height:38px;border-radius:50%;background:var(--primary);color:var(--cream);font:800 19px/38px var(--sans);text-align:center}
.steps b{display:block;font:700 19px/1.3 var(--sans);margin-bottom:4px}
.samples{display:grid;grid-template-columns:repeat(3,1fr);gap:14px;margin:0 0 16px}
.samples img{width:100%;height:auto;border:1px solid var(--line);border-radius:6px;background:#fff;box-shadow:0 2px 8px rgba(0,0,0,.06)}
.plans{display:grid;grid-template-columns:repeat(auto-fit,minmax(215px,1fr));gap:16px}
.plan{background:var(--card);border:2px solid var(--line);border-radius:12px;padding:22px;display:flex;flex-direction:column}
.plan.best{border-color:var(--accent);position:relative}
.plan .tag{position:absolute;top:-13px;left:18px;background:var(--accent);color:#fff;font:700 13px/1 var(--sans);letter-spacing:.05em;text-transform:uppercase;padding:6px 10px;border-radius:20px}
.plan h3{margin:0}
.plan .price{font:800 40px/1.1 var(--sans);margin:10px 0 2px}
.plan .once{font:600 14px/1.3 var(--sans);color:var(--soft);margin:0 0 12px}
.plan ul{margin:0 0 18px;padding-left:20px;flex:1;font-size:17.5px}.plan li{margin:0 0 6px}
.plan .btn{width:100%}
.fine{font:15.5px/1.55 var(--sans);color:var(--soft)}
.promise{background:var(--tip);border-left:5px solid var(--accent);border-radius:0 8px 8px 0;padding:18px 20px;margin:22px 0 0}
.promise b{font-family:var(--sans)}
.story{display:grid;grid-template-columns:120px 1fr;gap:22px;align-items:start}
.story .who{font:700 17px/1.4 var(--sans)}
details{background:var(--card);border:1px solid var(--line);border-radius:10px;margin:0 0 10px}
summary{cursor:pointer;font:700 19px/1.35 var(--sans);padding:16px 20px;min-height:56px;list-style:none;display:flex;justify-content:space-between;gap:14px;align-items:center}
summary::-webkit-details-marker{display:none}summary::after{content:"+";font-size:26px;color:var(--accent)}details[open] summary::after{content:"\2013"}
details p{margin:0;padding:0 20px 18px;font-size:18px}
.open{background:var(--primary);color:var(--cream);border-radius:12px;padding:26px;margin:40px 0 0;display:flex;flex-wrap:wrap;gap:16px;justify-content:space-between;align-items:center}
.open h2{color:var(--cream);margin:0 0 4px;font-size:26px}.open p{margin:0;color:#E2DCCB}
footer{margin-top:54px;background:#ECE6D6;padding:26px 0 34px;font:15.5px/1.6 var(--sans);color:var(--soft)}
footer .wrap{display:flex;flex-wrap:wrap;gap:10px 28px;justify-content:space-between}
footer a{color:var(--ink)}
.doc{max-width:720px}.doc h1{font:800 clamp(30px,4.6vw,40px)/1.15 var(--sans);margin:34px 0 10px}.doc h2{font-size:24px;margin:30px 0 8px}
.doc ul{padding-left:22px}.doc li{margin:0 0 8px}
.draft{background:#FFF2C4;border:2px dashed #A57A00;color:#4A3600;border-radius:8px;padding:12px 16px;font:600 16px/1.45 var(--sans);margin:24px 0 0}
@media (max-width:640px){.samples{grid-template-columns:1fr 1fr}.samples img:nth-child(3){display:none}.story{grid-template-columns:1fr}.top nav{gap:12px;font-size:15px}body{font-size:18px}}
@media print{.top,.cta,.open,footer{display:none}}
.face{border-radius:50%;object-fit:cover;width:120px;height:120px}
.gap{margin-top:40px}.gap-s{margin-top:14px}.flush{margin-top:0}
.plan .btn{white-space:nowrap;padding-left:12px;padding-right:12px}
/* trust strip, scam cards, comparison, free card */
.ico{flex:none;color:var(--accent-ink)}
.trust{background:var(--cream);border-bottom:1px solid var(--line)}
.trust .wrap{display:grid;grid-template-columns:repeat(auto-fit,minmax(210px,1fr));gap:14px 22px;padding-top:20px;padding-bottom:20px}
.trust .wrap>div{display:flex;gap:12px;align-items:flex-start}
.trust p{margin:0;font:16px/1.4 var(--sans);color:var(--soft)}
.trust b{display:block;color:var(--ink);font-size:17px}
.scams .card .ico{display:block;margin:0 0 10px}
.compare{display:grid;grid-template-columns:repeat(auto-fit,minmax(260px,1fr));gap:16px}
.compare .hi{border:2px solid var(--accent)}
.btn-note{margin:8px 0 0;text-align:center;font:14px/1.4 var(--sans);color:var(--soft)}
.freecard{background:var(--tip);border:1px solid var(--line);border-radius:12px;padding:24px;display:flex;flex-wrap:wrap;gap:16px;justify-content:space-between;align-items:center}
.freecard h2{font-size:26px;margin:0 0 4px}.freecard p{margin:0;max-width:34em}
.open .cta{gap:10px}
.reviewed{margin-top:14px}
.pledge{flex-basis:100%;font-weight:600;color:var(--ink)}
/* business site */
.brand-sub{font-weight:500;opacity:.8}
.bizplan{display:grid;grid-template-columns:minmax(0,3fr) minmax(0,2fr);gap:16px;align-items:start}
.bizplan .plan .btn{width:100%}
@media (max-width:760px){.bizplan{grid-template-columns:1fr}}
.bizplan .plan .btn{white-space:normal;text-align:center}
/* yearly update on the price section: same cards as the plans, inside a bordered box */
.renew{margin:28px 0 0;background:var(--tip);border:2px solid var(--line);border-radius:12px;padding:24px}
.renew>h3{font:800 clamp(22px,3vw,28px)/1.2 var(--sans);margin:0 0 8px}.renew .lead{margin:0 0 18px;font-size:18px}
.renew-plans{grid-template-columns:repeat(auto-fill,minmax(215px,1fr))}
.bizplans{grid-template-columns:repeat(auto-fit,minmax(170px,1fr))}
.bizplans .plan{padding:18px}.bizplans .price{font-size:34px}.bizplans .plan h3{font-size:19px}
.bizplans .plan .btn{white-space:normal;text-align:center}
.incl{margin:0 0 16px;padding-left:20px;font-size:17.5px}.incl li{margin:0 0 6px}
.bizplans .plan.best{padding-top:28px}.bizplans .tag{white-space:nowrap}
/* "what companies already do" section near the top */
.pro{padding-top:40px}
.pro-grid{display:grid;grid-template-columns:minmax(0,3fr) minmax(0,2fr);gap:24px;align-items:center}
.pro h2{margin-top:6px}
.pro-card h3{margin-bottom:10px}
@media (max-width:760px){.pro-grid{grid-template-columns:1fr}}
.eyebrow-dark{display:block;font:700 14px/1.4 var(--sans);letter-spacing:.08em;text-transform:uppercase;color:var(--accent-ink)}
.pro-card .fine{font:15.5px/1.5 var(--sans);color:var(--soft)}